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LOTRIMIN
ART DIRECTION | DESIGN | SOCIAL
America’s #1 athlete’s foot cream Lotrimin came to us to create standout social content for the fall and winter season. We created bold and comedic posts that put our best foot forward with clever, eye-catching ideas. I led the creative direction from concept through execution, including art directing the full photoshoot to bring the vision to life.
Social Content
In addition to the content from our photoshoots, I also created social media posts for winter and Valentine’s Day. I conceptualized the ideas and used Photoshop and hand-drawn elements to create them.
Team
CLIENT:
Lotrimin
MY ROLE:
Art Director & Designer
ASSOCIATE CREATIVE DIRECTOR (ART):
John Linitz
COPYWRITER:
Isabella Bahm
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